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Contemporary Strategy Analysis

3.85

312.43  Lei 347.14  Lei

sau 31243 de puncte. Detalii.

Livrare in 25 zile lucratoare

Cod: BRT9781119120841

An aparitie: 2015

Autor: Robert M Grant

Categoria: Business Management

Editie: necartonata

Editura: WILEY ACADEMIC

Format: 244 x 189 x 27 mm

Limba: English

Nr. pagini: 776



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Robert M. Grant combines a highly accessible writing style with a concentration on the fundamentals of value creation and an emphasis on practicality in this leading strategy text. In this new edition several topics have increased emphasis including: platform-based competition and 'ecosystems' of related industries; the role of strategy making processes/practices; mergers, acquisitions and alliances; and additional emphasis on strategy implementation. Cases are completely updated to include companies which are prominent in the business press and well known to students (eg Amazon, Tesla, Tough Mudder, Tata Group, Samsung). Contemporary Strategy Analysis: Text and Cases, 9th Edition combines the text with an updated collection of 20 case studies. It is suitable for both MBA and advanced undergraduate students.

Livrarea se face din stoc din depozitul de carte Libris, in zilele lucratoare. Transportul este gratuit prin curier rapid, oriunde in Romania, pentru orice comanda de minimum 90 de lei. Pentru orice solicitare apelati call center-ul Libris de luni pana vineri intre orele 8-20.


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