Sport Communication
Sport Communication
Aimed to enhance learning at both undergraduate and postgraduate levels, each chapter contains special features tailored to meet the needs of students and instructors. These include learning objectives, chapter summaries, activities, reflections, discussion questions, recommended resource lists and original cross-cultural case studies that demonstrate sport communication theories put into practice. Its twenty chapters explore communication in sport across all levels, from interpersonal communication and team building to strategic communications, and in all forms of media, from print and broadcast to social media.
Sport Communication: An International Approach is an essential text for any course on sport communication, sport business or sport management.
PRP: 353.51 Lei
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282.81Lei
282.81Lei
353.51 LeiIndisponibil
Descrierea produsului
Aimed to enhance learning at both undergraduate and postgraduate levels, each chapter contains special features tailored to meet the needs of students and instructors. These include learning objectives, chapter summaries, activities, reflections, discussion questions, recommended resource lists and original cross-cultural case studies that demonstrate sport communication theories put into practice. Its twenty chapters explore communication in sport across all levels, from interpersonal communication and team building to strategic communications, and in all forms of media, from print and broadcast to social media.
Sport Communication: An International Approach is an essential text for any course on sport communication, sport business or sport management.
Detaliile produsului