189.67 Lei 223.14 Lei
sau 18967 de puncte. Detalii.
Livrare in 15 zile lucratoare
An aparitie: 2009
Autor: Edith Tilton Penrose
Categoria: Industry & industrial studies
Editura: OXFORD UNIVERSITY PRESS ACADEM
Format: 232 x 150 x 17 mm
Nr. pagini: 304
There are not many books that are genuine classics, and only a handful in business and management whose insights and ideas last for 50 years and more. This book is one of the very few 'must reads' for anybody seriously interested in the role of management within the firm.
Originally published in 1959, The Theory of the Growth of the Firm has illuminated and inspired thinking in strategy, entrepreneurship, knowledge creation, and innovation. Edith Penrose's tightly-argued classic laid the foundations for the resource based view of the firm, now the dominant framework in business strategy. She analyses managerial activities and decisions, organizational routines, and also the factors that inevitably limit a firm's growth prospects.
For this new anniversary edition, Christos Pitelis has written a new introduction which both tells the story of Penrose's extraordinary life, and provides a balanced assessment of her key ideas and their continuing relevance and freshness.
Cartea Theory of the Growth of the Firm face parte din categoria Industry & industrial studies a librariei online Libris.ro si este scrisa de Edith Tilton Penrose. Livrarea se face din stocul furnizorului nostru din UK in aproximativ 15 zile lucratoare. Transportul este gratuit prin curier rapid, oriunde in Romania, pentru orice comanda de minimum 50 de lei. Pentru orice solicitare sau informatie suplimentara apelati call center-ul Libris de luni pana vineri intre orele 8-20.