Introduction to Social Media Marketing
Introduction to Social Media Marketing
Introduction to Social Media Marketing has a particular focus on ROI (return on investment), to help you think critically about the value social media could bring a business or organization. You'll explore the question of whether or not it's worth it to invest time and money in each social media channel.
What You'll Learn
Understand basic functions for most social media tools, including how to get up and running
See the benefits of social media tools and which one you should use for specific purposes
Calculate the real ROI expected from using specific tools
Utilize social media monitoring and analytics
Who This Book Is For
Those who need to get up to speed on a broad range of social media tools and techniques for business or personal use. This book is also suitable as a student reference.
PRP: 203.84 Lei
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183.46Lei
183.46Lei
203.84 LeiLivrare in 2-4 saptamani
Descrierea produsului
Introduction to Social Media Marketing has a particular focus on ROI (return on investment), to help you think critically about the value social media could bring a business or organization. You'll explore the question of whether or not it's worth it to invest time and money in each social media channel.
What You'll Learn
Understand basic functions for most social media tools, including how to get up and running
See the benefits of social media tools and which one you should use for specific purposes
Calculate the real ROI expected from using specific tools
Utilize social media monitoring and analytics
Who This Book Is For
Those who need to get up to speed on a broad range of social media tools and techniques for business or personal use. This book is also suitable as a student reference.
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