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Livrare in 25 zile lucratoare
Cod: BRT9783319525983
An aparitie: 2017
Autor: Robert E. Denton
Categoria: General
Data aparitie: 04072017
Editie: necartonata
Editura: Springer Nature/Palgrave Macmi
Format: 212 x 155 x 20 mm
Limba: English
Nr. pagini: 331
Tip: Paperback
This volume focuses on the 2016 Presidential campaign from a communication perspective, with each chapter considering a specific area of political campaign communication and practice. The first section includes chapters on the early candidate nomination campaigns, the nominating conventions, the debates, political advertising and new media technologies. The second section provides studies of critical topics and issues of the campaign to include chapters on candidate persona, issues of gender, wedge issues and scandal. The final section provides an overview of the election with chapters focusing on explaining the vote and impact of new campaign finance laws and regulations in the 2016 election. All the contributors are accomplished scholars in their areas of analysis. Students, scholars and general readers will find the volume offers a comprehensive overview of the historic 2016 presidential campaign.
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