In 2005, Felicia Lo founded SweetGeorgia Yarns, an artisanal hand-dyed yarn company. Starting out with just three skeins of yarn for sale on the newly minted Etsy.com, demand soon exploded within a matter of months. Over the past decade, SweetGeorgia Yarns has grown into a team of skilled craftspeople and artisans led by Felicia, who also teaches fiber arts fundamentals including dyeing, spinning, weaving, knitting, and color theory for crafters and artisans. Felicia currently lives and works in the Vancouver area with her young family.