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Advice That Sticks

4.16

94.81  Lei 111.54  Lei

sau 9481 de puncte. Detalii.

Indisponibil

Cod: BRT9781788600149

An aparitie: 2018

Autor: Moira Somers

Categoria: Industry & industrial studies

Data aparitie: 28022018

Editie: necartonata

Editura: Practical Inspiration Publishi

Format: 217 x 140 x 13 mm

Limba: English

Nr. pagini: 218

Tip: Paperback

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The advice is sound; the client seems eager; and then... nothing happens! Too often, this is the experience that financial professionals encounter in their daily work. When good recommendations go unimplemented, clients' well-being is compromised, opportunities are lost, and the professional relationship grows strained.

Advice that Sticks takes aim at the problem of financial non-adherence. Written by a neuropsychologist and financial change expert, this book examines the five main factors that determine whether a client will follow through with financial advice. Individual client psychology plays a role in non-adherence; so, too, do sociocultural and environmental factors, general advice characteristics, and specific challenges pertaining to the emotionally loaded domain of money. Perhaps most surprising, however, is the extent to which advice-givers themselves can foil implementation. A great deal of non-adherence is due to preventable mistakes made by financial professionals and their teams.

The author integrates her extensive clinical and consulting experience with research findings from the fields of positive psychology, behavioural economics, neuroscience, and medicine. What emerges is a thoughtful, funny, but above all practical guide for anyone who makes a living providing financial advice. It will become an indispensable handbook for people working with clients across the wealth spectrum.

Cartea Advice That Sticks face parte din categoria Industry & industrial studies a librariei online Libris.ro si este scrisa de Moira Somers.
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