"Allen Carr's Easy Way to Stop Smoking" is the world's most popular smoking cessation title, with an 80 percent market share in that category. This new edition has been written specifically for the U.S. market and is based on the past five years of working with American smokers at live seminars.

Allen Carr's Easy Way to Stop Smoking is a self-help classic, with over 20m copies sold worldwide. It has been a #1 bestseller in nine European countries. It outsells all other quit smoking titles combined. This edition has been developed specifically for smokers in the US. This seminal book has enabled millions of smokers to quit easily and enjoyably using Carr's simple, drug-free approach.