Paul Hitchens and Julia Hitchens have over 50 years' combined experience in the creative industries, working in advertising, branding, design and marketing. They are the husband and wife team behind Verve Brand Consultancy. Since 1996 Paul and Julia have helped hundreds of businesses to realize their brand's potential through consultancy, seminars and training workshops. Their brand name 'Verve' means 'energy, enthusiasm and dynamism', all values required for brand building.

Paul and Julia are co-authors of Create the Perfect Brand, a Teach Yourself guide to branding. Together they have also written and presented a series of brand training workshops for executive education. Their specialist courses include Brand Strategy, Core Values Brand Identity, Brand Touchpoints and Employer Branding. Paul Hitchens is a Course Director for the Chartered Institute of Marketing and presents the CIM Brand Masterclass. For more information about Verve Brand Consultancy, visit: verve.co.uk.