With over twenty years of product development, brand-building, and consumer marketing experience serving American Express, MasterCard, PepsiCo, and Microsoft--and over ten years in the legal cannabis space at Dope Magazine and as a consultant to the industry's top national manufacturers--David Paleschuck has played a part in developing many of today's best-known cannabis brands. As Founder of PALESCHUCK, LLC, David consults within the legal cannabis industry on product development, branding and brand licensing, positioning, packaging, and promotions. His writings on cannabis branding and marketing have been featured in Dope Magazine, High Times, PROHBTD, Cannabis Dispensary Magazine, The Cannabis Industry Journal, and New Cannabis Ventures, among others. His work has been noted and quoted in Forbes and Kiplinger's, by The Brookings Institution, and he has been interviewed by Wharton School of Business Entrepreneur Radio and Cannabis Radio, among others. David Paleschuck lives in Seattle, Washington.