How to Get Inside Someone's Mind and Stay There: The Small Business Owner's Guide to Content Marketing and Effective Message Creation

Fitt, Jacky: - Jacky Fitt, trained in theatre design at the Royal Welsh College of Music and Drama, worked in theatre, film, and TV production before picking up a pen full time. Today, an experienced copywriter, award-winning author, and editor, Jacky is the co-director of The Big Ideas Collective, a TEDx speaker, and fellow of the Royal Society of Arts. Collaborating with entrepreneurs, business owners, individuals, and organizations to promote their ideas, services, and products, Jacky helps people make words work hard for them and their bottom line both in print and online.