Negotiation (techniques): Negotiation fundamental principles

You have to negotiate and it's sometimes difficult? Do you want to improve your negotiation techniques? Your management puts pressure on you and you don't know how to approach negotiations that can be complex? The books you have read are too complex, too thick: there is too much information and you are lost? This book is for you: it will save you a lot of time and energy because you will learn how to negotiate in an environment where uncertainty and irrational behavior may also complicate your task, without getting lost in a multitude of details and subtleties that will be impossible for you to master in the field. -How do you prepare for a negotiation? (1) What proposal to make at the opening of a negotiation? (2) How to set an objective? (3) What are the possible strategies and tactics? (4) What techniques should be used to move forward in the negotiation? (5) How to conduct a negotiation? =========+++ NOTE OF THE AUTHOR+++=========== No, English is not my mother tongue, but the lack of books easy to understand on negotiation pushed me to write this book: easy to understand, fast to read and easy to translate into action. My background as a scientist (I am a doctor in immunology) has given me a very analytical mind. I think it will help many of you.If you expect a perfect English style, run away from this book, if you are looking for ideas, efficiency and technique, this book is made for you.