The Product Launch Primer: Go-to-market stronger, avoid common mistakes, and get your team to go all-in

Michael Passanante has two decades of experience launching products and services into B2B markets. He is an award winning marketer and has held a variety of positions in marketing, product management, and sales in multibillion-dollar global organizations and smaller privately owned companies. He holds an MBA in Management and a BS in Marketing from Rutgers University.