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Corporate Media Toolkit

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123.88  Lei

sau 12388 de puncte. Detalii.

Livrare in 15 zile lucratoare

Cod: BRT9780415787796

An aparitie: 2017

Autor: Ray DiZazzo

Categoria: Interdisciplinary

Editie: necartonata

Editura: Focal Press

Format: 199 x 131 x 9 mm

Limba: English

Nr. pagini: 124



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This book offers corporate writers, producers and directors an accessibly-written, hands-on guide to practical techniques important in producing high-quality, nuanced work in a corporate environment. Exploring each phase of media development-project inception, client interactions, scriptwriting, preproduction, casting, auditions, production and postproduction-author Ray DiZazzo teaches readers how to "know what works" in corporate media, as well as an ability to focus on the nuance and subtleties that elevate typical media to a higher quality standard, whether it's crafting an intelligent script, framing and lighting a shot correctly, or knowing what transition to use in the editing suite.





The book also features case studies illustrating real-life scenarios from the author and other corporate professionals, demonstrating these crucial techniques in practice. The Corporate Media Toolkit is a must-read for professionals and newcomers alike to bring their corporate media skills to the next level.

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