James D. White is a transformational leader with more than thirty years' experience in the consumer products, retail, and restaurant industries. As CEO of Jamba Juice from 2008 to 2016, he led the successful turnaround and transformation of the company. He is a corporate director and adviser with twenty years of experience serving on more than fifteen public and private boards. White currently chairs the board of the Honest Company. He is the cofounder, Chair, and CEO of Culture Design Lab.

Krista White is a multigenre nonfiction and fiction writer. As a cofounder of Culture Design Lab, her work focuses on research, in-depth interviews, and harnessing her writing and storytelling skills to craft powerful narratives. In addition to her work at Culture Design Lab, Krista has consulted with individuals and companies on their strategies for intentional culture design, inclusion, and racial justice. She is also the founder and CEO of Kiki For the Future, a platform for LGBTQIA+ sex education.