Cindrich, John: - While attending an NFL game, John Cindrich saw a fan wearing a novelty ballcap with a foam fish sticking out the front and back. John asked himself: What if a fish wanted to go to a football game? Finley, the Fish Who Loved Football is the hilarious answer to that burning question.

A U.S. Army veteran, John served in Italy, and deployed to Iraq and Afghanistan. Previously, he was a staff writer for The Daily News of McKeesport, Pennsylvania and a finalist for the Press Club of Western Pennsylvania's Golden Quill Award. John lives in North Versailles, Pennsylvania.