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Four

3.88

61.27  Lei 68.08  Lei

sau 6127 de puncte. Detalii.

Livrare in 25 zile lucratoare

Cod: BRT9780552173438

An aparitie: 2018

Autor: Scott Galloway

Categoria: Industry & industrial studies

Editie: necartonata

Editura: CORGI BOOKS

Format: 153 x 165 x 21 mm

Limba: English

Nr. pagini: 336



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Transport Gratuit peste 90 de lei
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30 de Zile Drept de Retur
 

For all that's been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway.

Instead of buying the myths these compa-nies broadcast, Galloway asks fundamental questions. How did the Four infiltrate our lives so completely that they're almost impossible to avoid (or boycott)? Why does the stock market forgive them for sins that would destroy other firms? And as they race to become the world's first trillion-dollar company, can anyone chal-lenge them?

In the same irreverent style that has made him one of the world's most celebrated business professors, Galloway deconstructs the strategies of the Four that lurk beneath their shiny veneers. He shows how they manipulate the fundamental emotional needs that have driven us since our ancestors lived in caves, at a speed and scope others can't match. And he reveals how you can apply the lessons of their ascent to your own business or career.

Whether you want to compete with them, do business with them, or simply live in the world they dominate, you need to understand the Four.

Livrarea se face din stoc din depozitul de carte Libris, in zilele lucratoare. Transportul este gratuit prin curier rapid, oriunde in Romania, pentru orice comanda de minimum 90 de lei. Pentru orice solicitare apelati call center-ul Libris de luni pana vineri intre orele 8-20.

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