Music Entrepreneurship

Music Entrepreneurship
Music Entrepreneurship features an analysis of the changing landscape of the music industries and the value of the entrepreneur within them through a series of focused chapters and case studies. Alongside contributions from key academics across the globe, expert contributors from across the industry highlight successful entrepreneurs and offers practical help to the reader trying to navigate the business. Sectors examined include:
The value of the music industries
Recorded music
Live events
Branding in music
Artist management
Digital distribution
Descrierea produsului
Music Entrepreneurship features an analysis of the changing landscape of the music industries and the value of the entrepreneur within them through a series of focused chapters and case studies. Alongside contributions from key academics across the globe, expert contributors from across the industry highlight successful entrepreneurs and offers practical help to the reader trying to navigate the business. Sectors examined include:
The value of the music industries
Recorded music
Live events
Branding in music
Artist management
Digital distribution
Detaliile produsului
- Cod: BRT9781472525406
- Categoria: Industry & industrial studies
- Editura: Bloomsbury Academic Methuen
- Autor: Allan McPherson Dumbreck
- An aparitie: 2015
- Editie: necartonata
- Format: 198 x 135 x 25 mm
- Limba: English
- Nr. pagini: 336