headerdesktop poliromwk31mai24

MAI SUNT 00:00:00:00

MAI SUNT

X

headermobile poliromwk31mai24

MAI SUNT 00:00:00:00

MAI SUNT

X

Promotii popup img

Weekend Polirom -20%

si

Lichidari de stoc cu pana la -75%!

Comanda acum!

Routledge Handbook of Strategic Communication

Routledge Handbook of Strategic Communication - Derina Holtzhausen

Routledge Handbook of Strategic Communication

The Routledge Handbook of Strategic Communication provides a comprehensive review of research in the strategic communication domain and offers educators and graduate-level students a compilation of approaches to and studies of varying aspects of the field. The volume provides insights into ongoing discussions that build an emerging body of knowledge.





Focusing on the metatheoretical, philosophical, and applied aspects of strategic communication, the parts of the volume cover:





* conceptual foundations,


* institutional and organizational dimensions,


* implementing strategic communication, and


* domains of practice





An international set of authors contributes to this volume, illustrating the broad arena in which this work is taking place. A timely volume surveying the current state of scholarship, this Handbook is essential reading for scholars in strategic communication at all levels of experience.
Citeste mai mult

-10%

transport gratuit

PRP: 416.98 Lei

!

Acesta este Pretul Recomandat de Producator. Pretul de vanzare al produsului este afisat mai jos.

375.28Lei

375.28Lei

416.98 Lei

Primesti 375 puncte

Important icon msg

Primesti puncte de fidelitate dupa fiecare comanda! 100 puncte de fidelitate reprezinta 1 leu. Foloseste-le la viitoarele achizitii!

Livrare in 2-4 saptamani

Descrierea produsului

The Routledge Handbook of Strategic Communication provides a comprehensive review of research in the strategic communication domain and offers educators and graduate-level students a compilation of approaches to and studies of varying aspects of the field. The volume provides insights into ongoing discussions that build an emerging body of knowledge.





Focusing on the metatheoretical, philosophical, and applied aspects of strategic communication, the parts of the volume cover:





* conceptual foundations,


* institutional and organizational dimensions,


* implementing strategic communication, and


* domains of practice





An international set of authors contributes to this volume, illustrating the broad arena in which this work is taking place. A timely volume surveying the current state of scholarship, this Handbook is essential reading for scholars in strategic communication at all levels of experience.
Citeste mai mult

De pe acelasi raft

De acelasi autor

Parerea ta e inspiratie pentru comunitatea Libris!

Acum se comanda

Noi suntem despre carti, si la fel este si

Newsletter-ul nostru.

Aboneaza-te la vestile literare si primesti un cupon de -10% pentru viitoarea ta comanda!

*Reducerea aplicata prin cupon nu se cumuleaza, ci se aplica reducerea cea mai mare.

Ma abonez image one
Ma abonez image one