Valerie Lloyd is the owner of the Smile Mercantile Craft Company, where she has been offering vintage-style decorations and quality craft goods - from twine and paper mache to spun cotton craft shapes, holiday novelties, and more - to passionate makers, crafters, and collectors since 2010. Her popular YouTube channel by the same name is where she features an array of imaginative and easy-to-follow craft tutorials. To learn more about Valerie, see her work, and browse her shop, find her on Instagram, Facebook, and YouTube @SmileMercantile.