Stats Means Business
Stats Means Business
This book enables readers to appreciate the importance of statistical analysis in hospitality, tourism and other fields of business, understand statistical techniques, develop judgement in the selection of appropriate statistical techniques and interpret the results of statistical analysis.
This new edition has been fully revised and updated to include:
New content on business analytics
Case studies demonstrating practical applications
An extensive selection of new self-test questions
Stats Means Business is an ideal, accessible and practical introduction to statistics and quantitative research methods for Hospitality, Business and Tourism students.
Visit the companion website at for bonus teaching and learning resources.
PRP: 435.11 Lei
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391.60Lei
391.60Lei
435.11 LeiIndisponibil
Descrierea produsului
This book enables readers to appreciate the importance of statistical analysis in hospitality, tourism and other fields of business, understand statistical techniques, develop judgement in the selection of appropriate statistical techniques and interpret the results of statistical analysis.
This new edition has been fully revised and updated to include:
New content on business analytics
Case studies demonstrating practical applications
An extensive selection of new self-test questions
Stats Means Business is an ideal, accessible and practical introduction to statistics and quantitative research methods for Hospitality, Business and Tourism students.
Visit the companion website at for bonus teaching and learning resources.
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