Mai sunt
00
00
00
00
X
Categorii:
inchide meniul
Manuale Scolare
Bestselleruri
L-V 08:00 - 20:00 0371.781.781

Strategic International Management - Dirk Morschett

0

284.46  Lei

sau 28446 de puncte. Detalii.

Livrare in 15 zile lucratoare

Cod: BRT9783658078836

An aparitie: 2015

Autor: Dirk Morschett

Categoria: Business Management

Editie: cartonata

Editura: Springer

Format: 241 x 169 x 24 mm

Limba: English

Nr. pagini: 575



Adauga in wishlist

Trebuie sa fii logat

Transport Gratuit peste 75 de lei
Puncte de fidelitate
30 de Zile Drept de Retur
 

A compact overview of the most relevant concepts and developments in International Management. The various strategy concepts of internationally active companies and their implementation in practice are the core of this book. The authors describe the particularities of international value chain activities and management functions and offer a thorough understanding of how Production & Sourcing, Research & Development, Marketing, Human Resource Management and Controlling have to be designed in an international company and what models are available to understand those activities in an international context. In 23 lessons, a comprehensive overview of all key issues is given. Each lesson is accompanied by a case study from an international company to facilitate the understanding of all important factors involved in strategic international management. In this third edition, all chapters have been updated, all case studies revised, new chapters and recent data were integrated.

Livrarea se face din stoc din depozitul de carte Libris, in zilele lucratoare. Transportul este gratuit prin curier rapid, oriunde in Romania, pentru orice comanda de minimum 75 de lei. Pentru orice solicitare apelati call center-ul Libris de luni pana vineri intre orele 8-20.


sus
Feedback Wishlist