Mai sunt
00
00
00
00
X
Categorii:
inchide meniul
Gaudeamus
Lego
L-V 08:00 - 20:00 0371.781.781

Strategy

3.98

127.5  Lei 150  Lei

sau 12750 de puncte. Detalii.

Livrare in 15 zile lucratoare

Cod: BRT9780199325153

An aparitie: 2013

Autor: Lawrence Freedman

Categoria: Warfare

Data aparitie: 31102013

Editie: cartonata

Editura: Oxford University Press

Format: 244 x 168 x 53 mm

Limba: English

Nr. pagini: 768

Tip: Hardback



Transport Gratuit peste 50 de lei
Puncte de fidelitate
30 de Zile Drept de Retur
 

In Strategy: A History, Sir Lawrence Freedman, one of the world's leading authorities on war and international politics, captures the vast history of strategic thinking, in a consistently engaging and insightful account of how strategy came to pervade every aspect of our lives.

The range of Freedman's narrative is extraordinary, moving from the surprisingly advanced strategy practiced in primate groups, to the opposing strategies of Achilles and Odysseus in The Iliad, the strategic advice of Sun Tzu and Machiavelli, the great military innovations of Baron Henri de Jomini and Carl von Clausewitz, the grounding of revolutionary strategy in class struggles by Marx, the insights into corporate strategy found in Peter Drucker and Alfred Sloan, and the contributions of the
leading social scientists working on strategy today. The core issue at the heart of strategy, the author notes, is whether it is possible to manipulate and shape our environment rather than simply become the victim of forces beyond one's control. Time and again, Freedman demonstrates that the
inherent unpredictability of this environment-subject to chance events, the efforts of opponents, the missteps of friends-provides strategy with its challenge and its drama. Armies or corporations or nations rarely move from one predictable state of affairs to another, but instead feel their way through a series of states, each one not quite what was anticipated, requiring a reappraisal of the original strategy, including its ultimate objective. Thus the picture of strategy that emerges in this
book is one that is fluid and flexible, governed by the starting point, not the end point.

A brilliant overview of the most prominent strategic theories in history, from David's use of deception against Goliath, to the modern use of game theory in economics, this masterful volume sums up a lifetime of reflection on strategy.

Cartea Strategy face parte din categoria Warfare a librariei online Libris.ro si este scrisa de Lawrence Freedman.
Livrarea se face din stocul furnizorului nostru din UK in aproximativ 15 zile lucratoare. Transportul este gratuit prin curier rapid, oriunde in Romania, pentru orice comanda de minimum 50 de lei. Pentru orice solicitare sau informatie suplimentara apelati call center-ul Libris de luni pana vineri intre orele 8-20.


sus
Feedback Wishlist