Kieran, Darcy: - Darcy Kieran is Principal at The Business of Diving Institute. In the dive industry, Darcy has been a Course Director and Instructor Trainer with multiple dive training agencies for recreational and tech diving. He owned/managed dive shops, dive gear distributors and wholesalers, dive resorts, and charter boats in Canada and the USA. He's been on the Board of Directors of the Diving Equipment & Marketing Association (DEMA), a dive industry trade association based in California. And he brought with him valuable experience from other industries, including sporting goods manufacturing, radio & TV broadcasting, transportation, digital marketing agencies, and education. Darcy is an engineer, radio announcer, public speaker, and author.