Mai sunt
00
00
00
00
X
Categorii:
inchide meniul
TOP 2019
Brand Minds
L-V 08:00 - 20:00 0371.781.781

Trend-Driven Innovation

4.2

131.7  Lei 154.94  Lei

sau 13170 de puncte. Detalii.

Livrare in 15 zile lucratoare

Cod: BRT9781119076315

An aparitie: 2015

Autor: Henry Mason

Categoria: Business & management

Editie: necartonata

Editura: Wiley

Format: 203 x 203 x 19 mm

Limba: English

Nr. pagini: 368



Adauga in wishlist

Trebuie sa fii logat

Comanda Rapid

Poti comanda acest produs introducand numarul tau de telefon. Vei fi apelat de un operator Libris.ro in cele mai scurt timp pentru prealuarea datelor necesare. comanda rapid
Transport Gratuit peste 50 de lei
Puncte de fidelitate
30 de Zile Drept de Retur
 

Trend-Driven Innovation Beat accelerating customer expectations. Every business leader, entrepreneur, innovator, and marketer wants to know where customers are headed. The problem? The received wisdom on how to find out is wrong. In this startling new book, the team at TrendWatching share a powerful, counter-intuitive truth: to discover what people want next, stop looking at customers and start looking at businesses. That means learning how to draw powerful insights from the way leading brands and disruptive startups from Apple to Uber, Chipotle to Patagonia redefine customer expectations. Sharing the secrets that have led thousands of the world's most successful brands and agencies to rely on TrendWatching for over a decade, Trend-Driven Innovation is the book that will reconfigure your view of the business world forever. You'll learn: * How to spot emerging trends using three crucial building blocks, and how to recognize the expectation gaps that herald opportunity. * Why most professionals focus on precisely the wrong trends and innovations, and how to avoid this. * How to turn trends and insights into innovations that customers will love.
Amid the endless change that defines today's business environment, opportunity is everywhere. Highly practical, and featuring real-world examples from around the world, Trend-Driven Innovation is the actionable, battle-tested manual that will enable you harness those opportunities time after time. Setting you up to build an organization that matters, products customers love, and campaigns people can't stop talking about.

Cartea Trend-Driven Innovation face parte din categoria Business & management a librariei online Libris.ro si este scrisa de Henry Mason.
Livrarea se face din stocul furnizorului nostru din UK in aproximativ 15 zile lucratoare. Transportul este gratuit prin curier rapid, oriunde in Romania, pentru orice comanda de minimum 50 de lei. Pentru orice solicitare sau informatie suplimentara apelati call center-ul Libris de luni pana vineri intre orele 8-20.


sus
Feedback Wishlist