From early on, we are taught that there's only one path to getting ahead: do well at school, get a certain kind of job, and avoid failure at all costs. We're so busy trying to follow these rules that we never stop and ask ourselves: What's my purpose? Is my 9-5 really what I want to do? What kind of job or business do I really want to pursue? Do I have the power to make it happen? With Simon Squibb's incisive new book, you can make it happen.

Simon Squibb is on a mission to help young entrepreneurs discover their passion and start their business. Drawing on the hard-won life lessons from Squibb's years in the business world and his own personal life--from facing homelessness as a teenager to selling a multi-million pound business--What's Your Dream? is the step-by-step guide to turn your dream venture into a reality. Squibb begins by providing a definition of a dream and continues on to introduce readers to a set of tools to build confidence and persevere through the barriers that stand in the way. Squibb will dissect the common pitfalls that block the way--being trapped by aspirations that aren't true dreams, falling prey to popular myths that stop us from achieving our goals, giving into the fear that prevents us from taking action--and share the secrets to overcome them. Young entreprenuers will glean useful business insight, such as:

• how to assess risk level, understanding not to take risks indiscriminately but to take them well
• knowing how and when to quit so you can pivot and start again
• how to create a community of super fans who will purchase and advocate for all of your products
• how to grow your customers, and more