Collis Jill
Editura: Red Globe Press
Now in its fourth edition, this is a hands-on and straightforward core textbook in business research methods. Combining a clear and succinct style with a beautifully presented text ...
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Damodar Gujarati
Editura: Red Globe Press
The second edition of this bestselling textbook retains its unique learning-by-doing approach to econometrics. Rather than relying on complex theoretical discussions and ...
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Keith Pilbeam
Editura: Red Globe Press
This popular textbook offers a broad and accessible introduction to the building blocks of modern finance: financial markets, institutions and instruments. Focussing on the core ...
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Janet Morrison
Editura: Red Globe Press
The new edition of this bestselling textbook provides a comprehensive introduction to the business environment, coherently integrating cross-disciplinary topics from sociology, ...
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Philippe Lasserre
Editura: Red Globe Press
Thoroughly revised and updated, this fourth edition of Lasserre's popular core textbook is a user-friendly introduction to planning and making decisions for businesses on a ...
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Jay Bhattacharya
Editura: Red Globe Press
Comprehensive in coverage this textbook, written by academics from leading institutions, discusses current developments and debates in modern health economics from an international ...
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Eric Zuelow
Editura: Red Globe Press
Tourism is one of the largest industries in the world, yet leisure travel is more than just economically important. It plays a vital role in defining who we are by helping to place ...
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John Bratton
Editura: Red Globe Press
The latest offering of the popular textbook from respected author team of John Bratton and Jeff Gold. Authoritatively and expertly written, the sixth edition builds on the enduring ...
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Stephen Valdez
Editura: Red Globe Press
This textbook provides an accessible introduction to finance and financial markets around the world. Requiring no previous knowledge of the subject, the authors comprehensively ...
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David Whiteley
Editura: Red Globe Press
A clear, student-friendly and engaging introduction to how information technology is used in business. Featuring several case studies, video interviews, thorough pedagogy and ...
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John Bratton
Editura: Red Globe Press
The new edition of this widely used, best-selling core textbook dissects contemporary management practices and encourages readers to reflect critically on workplace realities. A ...
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Andr� Broome
Editura: Red Globe Press
A major new text on contemporary global political economy that focuses centrally on key issues and actors. Concise and accessibly written, it provides an ideal introduction to the ...
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Stephen Linstead
Editura: Red Globe Press
This comprehensive textbook reveals the fascinating complexity of management studies and takes an engaging critical approach designed to help students challenge the preconceptions ...
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Muayyad Jabri
Editura: Red Globe Press
This ground-breaking textbook describes change as an on-going phenomenon: not an event that will soon be over but a permanent feature of organizational life. Taking a unique and ...
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Robert Palmatier
Editura: Red Globe Press
This is a brand new textbook on marketing strategy that focuses on the pursuit of solutions to four fundamental marketing problems: 1. All customers differ 2. All customers ...
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Paul Burns
Editura: Red Globe Press
If you are looking for an engaging textbook, rich in learning features, which will help you to guide your students through the process of developing and launching a start-up, this ...
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Paul Gardiner
Editura: Red Globe Press
Project Management is designed to appeal to undergraduate and postgraduate students studying project management on a business degree. It provides a comprehensive overview of ...
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Louise Swift
Editura: Red Globe Press
The new edition of this highly successful and popular textbook is a comprehensive, easy-to-follow guide to using and interpreting all the quantitative techniques that students will ...
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Mike Noon
Editura: Red Globe Press
The new edition of this successful textbook adopts a unique approach, providing a critical examination of work from the employee's perspective. The book explores the effects ...
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Donald Waters
Editura: Red Globe Press
A broad general introduction to all essential aspects of logistics and supply chain management, set within the wider business context. The book uses well-developed pedagogy and ...
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Dilek Cetindamar
Editura: Red Globe Press
This is an exciting and innovative core textbook that focuses on the micro-level analysis of TM as a dynamic capability. Now in its second edition and fully updated throughout, it ...
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John Hayes
Editura: Red Globe Press
John Hayes' bestselling textbook combines a scholarly discussion of change management with a host of practical tools and techniques. It provides future managers with all the ...
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