A contractor's success hinges around their most important asset: the customer relationship. With forty five years in the construction industry, author Joe Egan rose from apprentice to senior management and ownership positions at several large construction companies. Learn from his decades of experience in witnessing the building and destruction of that fragile bond between the contractor, employees and customers. Readers will (1) Uncover the common traits of the very successful contractors (2) Know the reasons why customers issue contracts other than the low price (3) Understand the principals and importance of true leadership (4) Recognize how to treat subcontractors (5) Build and maintain loyal customers (5) Learn how to get the contract on the next presentation and (6) Distinguish what is really important in life.